It is refreshing to read an article in mainstream media that explains correlation and causality in such a clear way. More people need to read this -- I've posted it on my twitter and will report in my LJ. Thanks!
Yes, well written. It exposes the fundamental flaw in the data:
"As the population of an area goes up, so do both the number of mobile phone users and the number people giving birth."
Wha---? The birth rate figure is only meaningful in this context if it's expressed RELATIVE TO THE POPULATION DENSITY!!!!! Otherwise, it's just balls. The number of Tesco Metros is proportional to the birth rate; doesn't mean people are screwing in the aisles!
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"Two possibilities
The sight of a mobile phone mast creates associations in women's brains and stimulates their sexual appetite.
It is easier to have sex when talking on a mobile phone, than when talking on a fixed line phone."
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"As the population of an area goes up, so do both the number of mobile phone users and the number people giving birth."
Wha---? The birth rate figure is only meaningful in this context if it's expressed RELATIVE TO THE POPULATION DENSITY!!!!! Otherwise, it's just balls. The number of Tesco Metros is proportional to the birth rate; doesn't mean people are screwing in the aisles!