Delicious LiveJournal Links for 11-9-2009

[andrewducker]

• Nokia shipped more than double Apple's smartphones last year.
  RIM in second place, Apple in third.
  (tags: apple nokia phones)
• Tough love is good for children
  It found that children from the richest backgrounds were more than twice as likely to develop the key characteristics compared to those with the poorest origins.
  
  Additionally, children whose parents were married were twice as likely to show such traits than children from lone parent or step-parented families, the report said.
  
  But it added that when parental style and confidence were factored in, the difference in child character development between richer and poorer families disappeared.
  (tags: psychology bbc children)

Comments

[robhu.livejournal.com]

Apple do want to be a premium brand - but they've shown with the nano et al that you can be the premium brand at different levels in the market. The nano is a 'budget' mp3 player - it just happens to be one of the most expensive budget players :) I suspect they have teams working on something similar for phones. I'm not sure what a lower end Apple phone would be like - perhaps it'd be smaller having a less high resolution screen? Who knows.

The key I think is to release something that fills the need of the lower end users but isn't tempting to the higher end users because it lacks crucial features. So the nano has no nice colour screen and video playback for instance. I don't know what the equivalent would be here - but that's what Apple are good at - thinking of things no one else has, and implementing them very well in a stunningly short period of time.