andrewducker: (smoking horse)
andrewducker ([personal profile] andrewducker) wrote2008-06-14 10:11 am

Writing online

Some of you may have noticed that when I'm writing here I tend to write in short paragraphs. Two sentences at most, if I remember. Heck, if I really want people's attention then each sentence gets its own line.

It's nice to be validated sometimes - which is why I was fascinated by this article on how we read online, and how to get people to pay attention. I'm not about to start bolding text, or putting in vast swathes of links, but it is interesting to see what works - and to notice it working on me.

[identity profile] fire-sermon.livejournal.com 2008-06-14 09:59 am (UTC)(link)
Trying to convince people that there's a difference between reading online and offline is one of the major parts of my job.

It takes a huge amount of effort and persuasion to get people to understand that they can't just take the text of a booklet or other print document and whack it up online...

And then they wonder why people haven't read or understood it properly!